Cattle at dramatic sunset
Est. 2015 • Watkins, Colorado

Our Story

High Plains Ranch entrance sign
Est. 2015
How It Started

It Started with a
Crazy Idea

About ten years ago, we looked at the cattle industry and thought: “What if we just… didn't rush things?” Revolutionary, we know. While every other ranch was racing cattle to market at 18 months, we decided to let ours actually enjoy life for 4 to 5 years. We basically invented the cattle retirement plan.

Nestled in Watkins, Colorado — where the high plains meet the sky and the sunsets make you want to write poetry — our ranch gives our cattle room to roam, grass to graze, and zero reasons to complain.

The result? Beef so well-marbled, so flavorful, so ridiculously tender that we had to stop eating steaks at restaurants because it was just sad in comparison. You're welcome, and also sorry.

What Makes Us Different

The High Plains Way

🌱

Grass-Fed & Finished

100% grass diet from birth. No grain ever. They eat better than most of us.

Patience is Key

4-5 years of leisurely grazing. Like aging fine wine, except it walks around eating flowers.

💚

Humane Always

Low-stress handling, open pastures, and each animal is a coworker we adore. They have names and titles.

🌍

Sustainability First

Rotational grazing, bee colonies for pollination, and a genuine love for leaving this land better.

Cattle in green pasture

Grass-Fed • Grass-Finished • Always

The Ranch Family

More Than
Livestock

Every animal on our ranch has a name, a personality, and apparently a very strong opinion about how things should be run. Our herd includes 3 cattle, a mini horse named Lisa, a mini donkey named Gary, two alpacas who handle the books and maintenance, and a mini dachshund named Karlos who is absolutely, unequivocally, the boss.

Together, they form the most unconventional executive team in Colorado ranching. They don't wear suits, but they do attend every board meeting (whether invited or not).

Karlos with alpacas
Three cattle
Gary and Lisa
Mocha the alpaca
Farm scene multiple animals
Beyond Beef

Helping Pollinate
the World

Our bee colonies are the unsung heroes. While our cattle handle the grass, our bees handle everything else — producing raw, unfiltered honey that tastes like bottled sunshine.

They play a critical role in pollinating native plant species that keep the prairie ecosystem thriving. Every jar of honey is a little token of environmental good karma.

Fun fact: bees have to visit about 2 million flowers to make one pound of honey. Ours definitely clock more miles than the cattle. We should honestly give them company cars.

Ranch at sunset
Our Mission

Good Food. Good Land.
Good Times.

Our mission is pretty simple: raise amazing beef, take care of the land, and have a genuinely good time doing it. We believe farming should be sustainable, animals should be happy, and steak night should be a borderline spiritual experience.

Ten years in, we're still learning, still laughing, and still absolutely convinced that a dachshund is the best possible CEO for a cattle ranch.